MISSHA is a popular Korean beauty brand that offers a vast variety of affordable and high-quality beauty products, including skincare, makeup, hair care, and foot care lines. Their range of products caters to a variety of beauty needs, with popular items including BB creams and foundations like the M Perfect Cover BB Cream and the Magic Cushion Moist Up, as well as skincare products such as All-around Safe Block Essence Sun Milk EX and The First Treatment Essence, and moisturizers like the Super Aqua Ultra Hyalron Cream and the Super Aqua Cell Renew Snail Cream.